Framework
The Netflix Asymmetry
Data density determines personalization quality, and healthcare has the worst ratio in the consumer economy.
How it works
- 1Netflix gets three hours a day of behavioral signal per subscriber. Healthcare gets 12 to 18 minutes, once or twice a year.
- 2Netflix therefore knows what to recommend next. Your doctor doesn't know whether you took your pills yesterday.
- 3The fix isn't more clinical time, which doesn't exist. The fix is generating signal in the gap.
- 4Founder read: if your personalization is weak, you probably have a signal frequency problem, not a model problem.
Hear it on the podcast
Your Doctor Gets 18 Minutes. Netflix Gets 1,095 Hours. This CEO Is Fixing The GapListen to the episodeMore from this episode
The 8,760 Hour GapThe strategic white space is not the appointment. It's everything around it.The Four Dials Of A NudgeA nudge is not a message. It's four independent decisions, and any one of them can kill the outcome.The Headless BrainDon't sell your customer more stuff. Make the stuff they already bought work.The Caregiver ExtensionThe person who needs to change the behavior is not always the person to nudge.The Convenience Privacy TradeThe historical precedent that predicts how AI health data plays out.
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