Definition
Audience → Community → Product (Eisenberg Framework)
Greg Eisenberg's product development framework: build an audience around a shared interest first, let it self-select into a community with shared identity and recurring pain, then build the product that solves the community's specific problem. Solves cold-start on both distribution (the community IS the launch audience) and validation (the product spec is the community's recurring frustration, not a hypothetical market). ID345 (vibe coding meetup → community of 300+ builders) to On Demand Human (product solving that community's 80-90% wall problem) is the canonical live example.
From the episode “Never Lose Flow Again”Hear it on the podcast1 episode
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