Framework
The Mayan Village Test
Ryan's field-observed framework for durable demand.
How it works
- 1Ancient site: temple, council building, side houses, ball court. Modern village down the road: chapel, state building, homes, soccer court.
- 2Same layout, 1,500 years apart.
- 3Human needs are stable. Tooling is what turns over.
- 4Build for the need, not the tool, and you get to keep the business when the tool changes.
Hear it on the podcast
Two Purple Belts on Scaling Startups With AI, Stoicism, and Cold PlungesListen to the episodeMore from this episode
The Scattered Seeds DoctrineJason's model for the disorienting middle of company building.Live In The GrayThe healthier replacement for "never get comfortable."The Pressure Cooker LedgerHow raising your hand becomes an education.Interested And InterestingSourced from Jeremy Wrathall, founder of Cornish Lithium, via a prior episode.Stop Being The SystemThe Kindling Solutions thesis, straight from the business.
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