Framework
The Emotional Exit Plan
Cece's case for building an identity exit plan alongside the financial one.
How it works
- 1Founders build a financial exit plan and skip the emotional one entirely.
- 2Identity is fused with the company, so the sale is also a loss.
- 3Work the "who am I without it" question before the deal closes, not after.
- 4The first 48 hours feel great, the first few months feel fine, then the transition hits.
Hear it on the podcast
The $50 Million Exit Trap Nobody Warns Founders AboutListen to the episodeMore from this episode
Before, During, AfterCece's timeline for where founders actually get blindsided in a deal.The Confucian Self-Cultivation LadderThe order of operations Cece thinks most founders run backward.The Sleep-at-Night PortfolioCece's personal-not-formulaic approach to post-exit risk allocation.Energy Is the AssetCece's reframe for whatever label gets put on founders who run hot.
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