Endear

What it is

Endear is a retail-focused CRM that unifies customer data, purchase history, preferences, POS, ecommerce, and in-store interactions, into single profiles so store associates can do personalized outreach ('clienteling') at scale instead of generic mass marketing. Its AI Opportunity Engine surfaces follow-up opportunities and an AI Notetaker captures in-store visit notes automatically, with 30+ integrations including Shopify, Klaviyo, and Square. Founded in 2019 by Leigh Sevin and Jinesh Shah, Endear has raised $9.9M total including a $6M Series A led by Channel Equity Partners, employs roughly 35 people, and is used by fashion and lifestyle brands including Reformation, GANNI, Staud, and gorjana.

Who it's for

Mid-to-enterprise fashion and lifestyle retail brands with in-store sales teams who want associate-led outreach to outperform generic email and SMS blasts.

Why it's better

• •Claims 40x higher conversion than generic email/SMS tools like Klaviyo or Attentive for associate-led outreach.
• •GANNI reported a 28% AOV increase; another customer reported 72% AOV increase and 52% higher order frequency using the platform.
• •Purpose-built for human-led (associate) selling rather than automated mass marketing.
• •MarTech Breakthrough Award winner (2026, Cross-Channel Orchestration).