Definition
Render to Reality
The practice of creating detailed visual or written representations of a future state — pitch decks, prototypes, mockups — to make a vision feel real enough to act on, share, and fund. From Latch CEO's philosophy: if you can render something and make it feel real, it begins to manifest. The mechanism behind 'decks get checks': a designed deck with a market slide and team page is something investors can react to; a rough Apple Notes entry is just a thought.
From the episode “I Already Know You Hate Taxes”Hear it on the podcast1 episode
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