Definition

Fixed Expenses

Costs you pay regardless of revenue: payroll, rent, legal, accounting.

From the episode “Congrats on the Revenue, Sorry About Your Money”

How founders on the podcast use it

Business costs that remain constant regardless of sales volume — rent, salaries, software subscriptions, insurance. Must be fully understood and set before advertising spend is calculated. The foundation of a sound cost structure.

Congrats on the Revenue. Sorry About Your Money.

Hear it on the podcast1 episode

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