Framework

Zero-Distance Product Development

The operating principle that powered the pivot.

How it works

  1. 1Put engineers directly in every commercial conversation so they hear the customer's problem firsthand.
  2. 2Eliminate the gap between the people with the problem and the people building the solution.
  3. 3Ship use case by use case, then replicate across similar companies once each case study lands.

Hear it on the podcast

Your Face, Voice, and Data Are Fakeable. Here's What Isn't.Listen to the episode

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