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CEOfriend.ai

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AI Agents
Bootstrapped
London, UK

An AI advisory board for founders — CFO, entrepreneur, investor, marketing, and AI-readiness personas built to disagree with each other, plus free competitor analysis and a rolling 30/60/90 day plan.

What it is

CEOfriend.ai is Zappi founder Steve Phillips's automated advisory board. Instead of one general assistant, it routes across Gemini, ChatGPT, Claude, and Grok through a set of persona agents modeled on real people Steve has worked with for 15 to 20 years: a conservative CFO, an enthusiastic entrepreneur, an enterprise-value-focused investor, plus marketing, sales, and AI readiness advisors. Seven days free, then $29 per user per month on an introductory offer, down from a $49 list price.

Who it's for

Solo founders and small business owners who don't have a real board and can't afford a room full of $200-million-exit-caliber advisors, but still need the spread of conflicting opinions a real board provides.

Why it's better

  • Personas are built to disagree on purpose — the CFO says no, the entrepreneur says yes and bigger, the investor asks about enterprise value, and the value is in the spread, not a single averaged answer.
  • Model routing across four frontier providers means no single-model lock-in, unlike rolling your own advisory prompts in one chatbot.
  • Free competitor analysis and SWOT-style competitive intelligence report with no signup required.
  • A rolling 30, 60, 90 day plan that forces a top three instead of a top 37.
  • Price ceiling of $29/user is deliberate — the mission is making every small business 20% better, which fails if a first-time founder can't afford it.

Heard on AI for Founders

CEOfriend.ai was featured in an episode of the AI for Founders podcast. Hear the full conversation.

Listen to the Episode

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