Show Notes
Your website is lying to you. Right now, while you read this, visitors are hitting a broken form, bailing on a checkout button they can barely see, and bouncing off a page designed for someone else entirely. Eric Schneider built a company to catch every single one of those moments, and he built it without a dollar of venture capital.
Eric is the co-founder of Cora, a website optimization and monitoring platform that tracks every button, form field, and component on your site, learns how real humans (and bots) actually behave, then rewrites the experience to convert them. One early customer added $20K per week in revenue, a figure Eric shares on air. Cora's bigger bet, full adaptation, reshapes the entire visual site per visitor persona, and Eric says his statistical models point to a 24X lift on yearly revenue, converting 75 to 85% of visitors instead of the classic 3%. These are Cora's own numbers, and they are audacious on purpose.
But the product is only half the episode. Eric is one of the most distinctive builders in the Denver AI scene, a fine arts grad turned interaction designer turned bootstrapped founder who writes his product requirements documents from his shower, phone in one hand, coffee somewhere nearby, kids ages two and four safely on the other side of the door. He ships edgy demos weekly, open sources his utilities, controls Claude with tonal frequencies for fun, and still insists the most important product skill in the AI era is saying no.
The conversation runs from the early days of the AI Clubhouse meetup (ten people and warm PBR) to a group now drawing 100 to 150 attendees a week, from AI on college campuses to humanoid robots doing blue collar jobs within three years, per a founder friend of Eric's. And it lands on the take that gives this episode its spine: stop training AI to act human. Make AI more AI. Make robots more robot.
https://www.linkedin.com/in/ecschneider/
https://www.linkedin.com/in/estesryan/
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