Framework
The Delight Filter
Every product decision passes through one question: does this reduce cognitive load, or does it add to it? Delight is a feeling, not a feature.
How it works
- 1Beautiful icons that users cannot identify are not delightful. They are a tax on attention. Label the icon, or remove it and just use the word.
- 2Cognitive load reduction is the foundation. Surprising delight is the ceiling. You cannot get to the ceiling without the foundation.
- 3Levelpath's design principle 'surprisingly delightful' means the platform does something useful the user did not think to ask for - like auto-generating a negotiation strategy the moment you open a contract.
- 4Delight in software is the same as delight in hospitality: anticipating needs, pacing the experience correctly, and making the user feel like the product was built specifically for them.
- 5Alex's north star question: 'Does the customer feel like we took the thing in their head and made it real?'
Hear it on the podcast
Delightful Procurement: The CFO That Never Sleeps - Alex Yakubovich from LevelpathListen to the episodeMore from this episode
Name the CustomerThe single filter that kills bad experiments before they waste resources. If a product manager cannot name a specific customer who will benefit, kill the feature.Context Over ModelThe AI model you use matters far less than the quality and completeness of the context you feed it. Managing context is the real competitive advantage.The Build vs. Buy AuditEvery software contract should now be evaluated against three questions before renewal. The answers will surprise most teams.
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