Framework
The 2026 Lean Stack
Claude Code for $20/month as your mobile CTO. Assign tasks, demand a plan before any changes, and apply your domain expertise to sign off. Replaces what used to require a full team.
How it works
- 1Oleg had never built a mobile app himself — became his own mobile engineer overnight using Claude Code.
- 2Workflow: create a Jira task → assign to Claude Code → ask for the plan first → review with domain expertise → sign off.
- 3A performance bug his team couldn't fix for months was resolved in one day.
- 4The $20/month spend replaces a salary that used to cost tens of thousands per month.
- 5Decades of engineering experience become the review layer on top of AI output.
Hear it on the podcast
Social Media Is Killing Your MemoriesListen to the episodeMore from this episode
Attention vs Recall FrameworkAttention is rented from platforms. Recall is owned within community.Fragmentation to Narrative ModelAI can structure scattered artifacts into coherent shared narratives.Tribe Over Algorithm PhilosophyPrivate shared memory compounds community loyalty. Deep connection outperforms shallow reach.Emotional Retention StrategyCustomers remember how they felt. Retention shifts from functional to relational.The Tight Circle Photo Sharing ThesisPeople share photos freely when the social environment is tight, secure, and trusted — not because the product is good, but because the people around them feel safe.The Clean Break ResetWhen you've been chasing the wrong go-to-market, don't pivot — shut down, acquire the IP, and rebuild from scratch. Good money on bad money is still bad money.
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